Takeaway: I will no longer write deal memos for companies that don’t fit my investment thesis. I’ll list them occasionally in a to-be-determined of “deals that I passed on” format, but as Elizabeth Warren once dished out to then presidential candidate John Delaney:

I don’t understand why anybody goes through all the trouble of running for President of the United States just to talk about what we really can’t do and shouldn’t fight for.

Elizabeth Warren to John Delaney, Democratic primary debates 2019

Recently in my reflections from 25+ deal memos, I noted:

My goals as an angel investor is to fund one billion dollar company (“unicorn”) or a 100x return on a company valued at 10MM, in the shortest time with the most capital efficiency. 


In service of that, my ideal investment is a Software-as-a-Service company (SaaS) or two-sided marketplace with 6 months of positive revenue growth, two+ cofounders, ideally located in Silicon Valley, that is valued between $5MM to $10MM fundraising to have 18 months of runway post investment. If possible, I would happily fund 50 of these. In addition, the lower valuation, the lower a threshold you have to cross to hit into the clearing threshold.

As such, I’ve noted that SeedInvest (and all equity crowdfunding platforms, by extension) have a spectrum of investments, including:

  • Ideal venture deals, as I mentioned above
  • Series A, Series B, venture deals aka deals too large for me
  • Small business ventures aka deals without enough upside for me

In layman’s world, companies like Spotify, Apple, Dropbox, can still be called startups. While this may be true, occasionally, on the whole, these companies are now large, established tech companies. Founder of famed tech

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