Alter ego to RAD wants to empower the prosumer video content producers to make testimonial videos and other content for companies. Insane revenue for valuation, actually hitting the rule-of-thumb 10x annual revenue benchmark. Run by a pair of brothers with the iron strength from the USSR. Invites you to ponder how the future of video content will be built.
The 6 Calacanis Characteristics ("Sow Passion, Not easy mediocrity", or S2 P6 N18)
|1. A startup that is based in SV?||No: New York, NY|
|2. Has at least 2 founders?||Yes: Brothers|
|3. Has product in the market?||Yes|
|4. 6 months of continuous user growth or 6 months of revenue?||Yes: 2018 revenue to 2019 revenue increased from $865k to $1465k.|
|5. Notable investors?||No: no one that I recognize.|
|6. Post-funding, will have 18 months of runway?||No: 2019 burn was $176k, at time of writing has fundraised $76k and is shooting for $1070k as a round. At present only has half a year of runway, but they’re trying to raise more and they have 30+ days. That said, also raising institutional money side-by-side for the equity crowdfunding round.|
|1. Engineering?||4||Is the future one-size-fits-all or hundred-flowers-bloom? In other words, is the future RAD or Insense? Why not bet on both?|
|2. Timing?||4||Very good. Authenticity has a premium (like this blog,) and the ability for indie creators to create and publish is the story of the 21st century.|
|3. Monopoly?||3||Not sure whether the thesis is right, but if it is, I can definitely see the market scaling. Revenue implies that they have a very strong start in a small market.|
|4. People?||4||Two co-founders are brothers.|
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